ASOS product data API
ShopAPIS returns structured ASOS product data — price, currency, markdown percentage, per-size and per-variant stock, brand, material composition, category, size guide and product SKU — as normalized JSON. ASOS is a UK-headquartered fashion pure-play shipping to 200+ countries, carrying its own labels plus thousands of third-party brands, and a core source for fast-fashion price, markdown and size-availability intelligence.
ASOS is a global fashion platform shipping to 200+ countries. It is a UK-based vertical-fashion pure-play carrying own-brand and third-party labels, with web traffic estimated at ~45-60M visits/mo (Western Europe research). Its catalog richness sits in per-variant size availability and markdown depth rather than seller competition.
Why ASOS data is hard to get
ASOS is a single-retailer storefront with no open competitive API, so the value and the difficulty both live in per-variant size availability. Unlike a marketplace, there is no third-party offer list — ASOS sells its own and partner-brand stock directly — but a single product carries a size grid (UK 4 through 18, plus length/fit variants) where each size independently goes in and out of stock and on and off markdown. The hard part is capturing that full variant matrix accurately at the moment of the request, because size availability is the single strongest demand and sell-through signal in fashion. ASOS also runs frequent markdowns, so the headline price, the strike-through original and the markdown percentage all matter. Parsing the live storefront against medium anti-bot difficulty, ShopAPIS returns the complete size grid with per-size stock, the markdown math and brand/material attributes in one record, keyed on ASOS SKU and brand so it joins to Zalando and other fashion sources for the same garment.
Data fields returned
- Pricing — current price, currency (GBP / EUR / USD), original price, markdown %.
- Variants — full size grid with per-size in-stock flag, color variants, fit/length.
- Catalog — title, brand, product type, material/fabric composition, care, category path.
- Size guide — size-chart reference and fit notes.
- Social proof — average rating, review count where present.
- Identifiers — ASOS product ID / SKU, brand, product URL.
- Images — full gallery and model-shot URLs.
Sample response
{
"marketplace": "asos",
"domain": "asos.com",
"country": "GB",
"product_id": "205678341",
"title": "ASOS DESIGN slim suit jacket in navy",
"brand": "ASOS DESIGN",
"price": { "current": 42.00, "original": 70.00, "currency": "GBP", "markdown_pct": 40 },
"category": ["Men", "Suits", "Suit Jackets"],
"material": "70% polyester, 28% viscose, 2% elastane",
"color": "Navy",
"variants": [
{ "size": "36R", "in_stock": false },
{ "size": "38R", "in_stock": true },
{ "size": "40R", "in_stock": true },
{ "size": "42R", "in_stock": false }
],
"rating": 4.3,
"review_count": 87,
"images": ["https://images.asos-media.com/products/205678341-1-navy.jpg"],
"url": "https://www.asos.com/asos-design/asos-design-slim-suit-jacket-navy/prd/205678341",
"fetched_at": "2026-06-05T11:26:00Z"
}Markets and domains covered
| Domain | Market | Currency | Scale |
|---|---|---|---|
| asos.com | UK / global | GBP | Home market, ships to 200+ countries |
| asos.com (EU storefront) | EU markets | EUR | Eurozone pricing |
| asos.com (US storefront) | United States | USD | US pricing |
Use cases
- Fashion price and markdown monitoring — track ASOS prices and markdown depth against Zalando and other fashion players. See price monitoring.
- Size-availability and sell-through signals — read per-size stock to infer demand and discounting timing. See inventory tracking.
- Competitive intelligence — benchmark fast-fashion assortment and pricing strategy. See competitive intelligence.
- Catalog enrichment — pull brand, material and size-grid attributes into a product feed. See catalog enrichment.