Tokopedia product data API

The ShopAPIS Tokopedia product data API returns structured fields for any Tokopedia listing — current price in IDR, the variant matrix, “terjual” (sold) count, store-tier badges (Official Store / Power Merchant Pro), shop rating and seller details — as clean JSON. It covers tokopedia.com, Indonesia’s deepest homegrown catalog, exposing cross-seller data the official Tokopedia seller API does not provide.

Tokopedia is Indonesia’s original e-commerce giant and a core part of the ByteDance/GoTo cluster. It holds roughly 23% of Indonesian share (GoTo/TikTok) and reaches ~60M+ monthly visitors (Similarweb ). Together with TikTok Shop — now merged under ByteDance — the combined Tokopedia + TikTok Shop operation drove ~$45.6B in 2025 SEA GMV and ranks #1 in Indonesia, the region’s largest market at ~$57.7B GMV.

Why Tokopedia data is hard to get

Tokopedia is app-first and serves listings through rate-limited, signed API calls. Product pages depend on dynamic GraphQL-style endpoints with device fingerprinting and per-IP throttling, and the official Tokopedia API is scoped to a merchant’s own store — it returns nothing about competitors’ prices, “terjual” counts or store badges. To map the full offer landscape for a product you do not sell, parsing the public listing endpoints is the only path. ShopAPIS runs and maintains that infrastructure for you.

Data fields returned

• Identifiers — Tokopedia product ID, shop ID, variant/child ID, SKU.
• Pricing — current price, original/strike price, IDR currency, campaign/flash price, wholesale tiers.
• Variants — color/size variant matrix with per-variant price, stock and SKU.
• Demand — “terjual” (sold) count, stock level, view/wishlist counts.
• Store tier — Official Store, Power Merchant / Power Merchant Pro badge, shop location.
• Reviews — average rating, review count, star breakdown, review text samples.
• Logistics — free-shipping (Bebas Ongkir) flag, ships-from city, courier options.
• Media & taxonomy — image gallery URLs, category browse path.

Sample response

{
  "platform": "tokopedia",
  "marketplace": "tokopedia.com",
  "product_id": "8841276103",
  "shop_id": "552190",
  "title": "Kemeja Flanel Pria Lengan Panjang Premium",
  "price": { "amount": 89000, "currency": "IDR", "original_price": 149000 },
  "wholesale": [{ "min_qty": 3, "price_idr": 82000 }],
  "variant": { "color": "Maroon", "size": "L", "stock": 126 },
  "terjual": 4380,
  "rating": 4.9,
  "review_count": 2107,
  "store": {
    "name": "Flanel House",
    "tier": "power_merchant_pro",
    "is_official_store": false,
    "city": "Bandung"
  },
  "free_shipping": true,
  "ships_from": "Bandung",
  "images": ["https://images.tokopedia.net/img/cache/abc123.jpg"],
  "category_path": ["Fashion Pria", "Atasan", "Kemeja"],
  "scraped_at": "2026-06-05T11:42:00Z"
}

Markets & domains covered

• Indonesia — tokopedia.com (IDR).

Tokopedia is Indonesia-only, which makes it the authoritative source for homegrown, Tier 2-4 Indonesian SKUs that pan-regional platforms cover less deeply. Pair it with Shopee and TikTok Shop for full Indonesian-market coverage.

Use cases

• Indonesia price monitoring — track IDR prices, wholesale tiers and campaign discounts on local SKUs. See price monitoring.
• Demand sensing — use “terjual” deltas as a sell-through proxy for the Indonesian market. Pair with inventory tracking.
• Competitive intelligence — track rivals’ assortment, store tier and ratings in Indonesia. See competitive intelligence.
• Catalog enrichment — fill local-brand attributes, images and variant data. See catalog enrichment.

Related

Stats from ShopAPIS market research, June 2026 (@plans/plan2-research/reports/east-southeast-asia.md); sources: Momentum Works 2025, Bisnis.com 2025, Webretailer.