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Megamarket product data API

ShopAPIS returns structured Megamarket product data — price in RUB, SberSpasibo bonus/cashback value, availability, seller name and rating, competing seller offers, average rating, review count, variants and SKU — as normalized JSON. Megamarket is the Sber-owned marketplace and one of Russia’s larger e-commerce platforms behind Wildberries, Ozon and Yandex Market, distinguished by deep cashback-driven pricing that makes its effective price unusually different from its headline price.

Megamarket is the Sber-backed Russian marketplace. It holds roughly 6.9% of the Russian e-commerce market and sits behind the “big three” (Wildberries, Ozon, Yandex Market) (viputrans ). It is part of the Sber ecosystem, which drives heavy SberSpasibo cashback promotions.

Why Megamarket data is hard to get

Megamarket’s defining complexity is that the headline price is rarely the price you pay — SberSpasibo cashback can rebate a large share of the cost, so the effective price is a calculated field. A product’s true cost depends on the cashback percentage, the buyer’s Sber tier and promotion windows, which means parsing only the displayed number misses the real competitive picture. Megamarket offers a seller API scoped to a merchant’s own listings, so reading the competitive multi-seller catalog means parsing the live storefront against medium anti-bot difficulty. Like the big three it runs a multi-offer model where many sellers compete on one product card, with a winning offer driving the displayed price. ShopAPIS captures the headline price, the cashback value, the resulting effective price, the winning offer and the competing-seller list in one SKU-keyed record so Megamarket can be compared cleanly against Wildberries, Ozon and Yandex Market for the same product.

Data fields returned

  • Pricing — current price, currency (RUB), list/strike price, discount %, cashback value, effective price.
  • Bonus — SberSpasibo cashback percentage and rouble value.
  • Offers — competing seller offers with price, seller name, rating.
  • Availability — in-stock flag, delivery estimate, pickup-point availability.
  • Catalog — title, brand, description, attributes, category path.
  • Variants — size/color/configuration with per-variant price and stock.
  • Social proof — average rating, review count.
  • Identifiers — Megamarket SKU/product ID, barcode where present, product URL.
  • Images — gallery URLs.

Sample response

{ "marketplace": "megamarket", "domain": "megamarket.ru", "country": "RU", "product_id": "100045678901", "identifiers": { "sku": "100045678901", "barcode": "6941487209385" }, "title": "Смартфон Xiaomi Redmi Note 13 8/256 ГБ, синий", "brand": "Xiaomi", "price": { "current": 18990, "list": 24990, "currency": "RUB", "discount_pct": 24 }, "cashback": { "percent": 30, "value": 5697 }, "effective_price": 13293, "winning_offer": { "seller": "ТехноЗона", "price": 18990, "rating": 4.8 }, "offers_count": 12, "availability": { "in_stock": true, "delivery_estimate": "Завтра", "pickup_points": 340 }, "rating": 4.7, "review_count": 1840, "category": ["Электроника", "Смартфоны"], "variants": [{ "title": "8/256 ГБ / Синий", "price": 18990, "in_stock": true }], "images": ["https://main-cdn.sbermegamarket.ru/big2/100045678901_main.jpg"], "url": "https://megamarket.ru/catalog/details/smartfon-xiaomi-redmi-note-13-100045678901/", "fetched_at": "2026-06-05T11:46:00Z" }

Markets and domains covered

DomainMarketCurrencyScale
megamarket.ruRussiaRUB~6.9% RU market share, Sber-owned

Use cases

  • Effective-price monitoring — track Megamarket’s cashback-adjusted real price against Wildberries and Ozon. See price monitoring.
  • Promotion intelligence — measure SberSpasibo cashback depth as a competitive lever. See competitive intelligence.
  • Inventory tracking — monitor stock and pickup-point coverage by SKU. See inventory tracking.
  • Catalog enrichment — normalize Megamarket attributes into a Russian-language product feed. See catalog enrichment.
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