Alza product data API

ShopAPIS returns structured Alza product data — price in CZK, EUR or HUF, online and stock-by-store availability, technical specifications, average rating, review count, variants and EAN — as normalized JSON. Alza is the dominant Czech electronics-led marketplace, the largest e-shop in Czechia and the #1 online store in Hungary, operating across Czechia, Slovakia, Hungary, Austria and Germany, and a core source for Central European electronics price intelligence.

Why Alza data is hard to get

Alza is an electronics-led retailer whose richest data — full spec sheets plus stock across its AlzaBox pickup network and physical branches — is exactly what makes it costly to parse cleanly. Alza exposes B2B and affiliate feeds, but those are scoped and do not cover the live competitive catalog with per-store availability, so reading it means parsing the storefront against medium anti-bot difficulty. The Central-European complexity is multi-market and multi-currency: the same EAN appears on Alza.cz (CZK), Alza.sk (EUR), Alza.hu (HUF) and the DACH domains at different prices, with different stock and different AlzaBox coverage per country. Electronics products also carry long structured spec sheets and EU energy labels that must be normalized. ShopAPIS captures the spec sheet, the energy label, online and AlzaBox/store availability and the per-country price, keying each record on EAN so an Alza listing joins to Heureka, Allegro and Amazon for the same model across markets.

Data fields returned

• Pricing — current price, currency (CZK / EUR / HUF), list/strike price, discount %.
• Availability — online in-stock flag, AlzaBox/store pickup availability, delivery estimate.
• Catalog — title, brand, full technical specifications, category path.
• Energy — EU energy-efficiency class where applicable.
• Variants — color/capacity/size with per-variant price and stock.
• Social proof — average rating, review count.
• Identifiers — Alza product code, EAN/GTIN, MPN, product URL.
• Images — gallery URLs.

Sample response

{
  "marketplace": "alza",
  "domain": "alza.cz",
  "country": "CZ",
  "product_id": "BG004a1z2",
  "identifiers": { "ean": "4711121994937", "mpn": "90NX0671-M00410" },
  "title": "ASUS Vivobook 15 X1504VA Indie Black",
  "brand": "ASUS",
  "price": { "current": 15990, "list": 18990, "currency": "CZK", "discount_pct": 16 },
  "availability": { "online_in_stock": true, "alzabox_pickup": true, "stores_with_stock": 9, "delivery_estimate": "Zítra" },
  "specifications": { "Procesor": "Intel Core i5-1335U", "RAM": "16 GB", "Disk": "512 GB SSD", "Displej": "15,6\" FHD" },
  "energy": { "class": "Není relevantní" },
  "rating": 4.7,
  "review_count": 312,
  "category": ["Notebooky", "Notebooky pro běžné použití"],
  "variants": [{ "title": "16 GB / 512 GB", "price": 15990, "in_stock": true }],
  "images": ["https://image.alza.cz/products/NTB-X1504VA/main.jpg"],
  "url": "https://www.alza.cz/asus-vivobook-15-x1504va-black-d7654321.htm",
  "fetched_at": "2026-06-05T11:54:00Z"
}

Markets and domains covered

Use cases

• CEE electronics price monitoring — track one EAN across CZK, EUR and HUF Alza domains. See price monitoring.
• Stock-by-store and AlzaBox intelligence — read pickup and branch availability. See inventory tracking.
• MAP compliance — enforce minimum advertised price on brand electronics across markets. See MAP compliance.
• Competitive intelligence — benchmark the dominant Czech/Hungarian electronics retailer. See competitive intelligence.

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